Data Management
April 16, 2019
CDP vs CRM: The key differences you need to know in 2019
Marketers around the world agree that modern-day marketing depends on customer data. Since we have a large amount of customer data at…
April 3, 2019
Customer Data Platform (CDP): A need or necessity?
Consumers today create a heap of data and digital footprints than ever before. Starting from geographical, transactional or behavioral data, to data…
August 29, 2017
Why B2B marketers need interactive analytics platform?
Your B2B marketing campaigns and programs generate a huge amount of data and dashboards are perhaps the best way to visualize, understand,…